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Sales & Marketing Assistant

Put Bobo's in more hands, one sample and event at a time.

The Opportunity

Every new Bobo's fan starts with a first bite, and this role makes those moments happen. You'll keep our sampling program, trade shows, and brand activations running smoothly while supporting the Sales and Marketing teams on the projects that grow our brand nationwide.

About Bobo’s

Bobo’s: baked from the heart. On a rainy afternoon in 2003, Beryl Stafford and her daughter “Bobo” baked oat bars that soon became a Boulder, CO cafe favorite. This humble oat bar has since captivated loyal fans nationwide, with no compromise to the original recipe, small-batch baking process, or mother-daughter tradition.

Working at Bobo’s is a labor of love. Our values guide how we show up every day: Collaborative, Adaptable, Passionate, Winning, and Fun-Loving.

What You’ll Do

·       Run the Bobo's sampling program, getting samples to retailers, partners, and events on time and keeping inventory and tracking accurate.

·       Plan trade shows, consumer events, retailer road shows, and brand activations, from registration and staffing to samples, materials, and logistics.

·       Represent Bobo's on site at events, sharing our bars with shoppers and buyers, then report back on samples, costs, leads, and feedback.

·       Keep our product information accurate across retailer portals, GDSN platforms, our website, and Shopify, and support new item setups and launches.

·       Support social media and content, and coordinate photography, creative assets, and promotional materials with internal teams and partners.

·       Be a friendly voice for our fans by answering consumer inquiries, routing quality concerns, fulfilling coupons, and sharing feedback trends with the team.

·       Keep branded merchandise, event supplies, and office essentials stocked and organized, using AI tools and other technology to work smarter.

Who You’ll Work With

You'll report to the Brand Manager and work closely with Sales, Marketing, Customer Service, Logistics, Quality, and our agency and retail partners. No direct reports, though you may coordinate event staff at shows.

What You Bring

Must have

·       A bachelor's degree in marketing, business, communications, or a related field, or equivalent work experience.

·       Strong organization and attention to detail, with the ability to manage several projects and deadlines at once.

·       Excellent written and verbal communication skills.

·       Advanced Microsoft Office skills.

·       Ability to travel up to 20% and drive a motor vehicle.

Nice to have

·       Experience in CPG, food and beverage, or the natural products industry.

·       Experience coordinating events, trade shows, or sampling programs.

·       Working knowledge of Shopify, and basic skills in Adobe Creative Suite or Canva.

·       Familiarity with AI tools such as ChatGPT or Claude for streamlining everyday work.

What’s In It for You

·       Pay: $55,000 to $65,000 per year, plus annual bonus opportunity.

·       Benefits: Generous vacation and sick leave; equity shares; medical, dental, and vision insurance; FSA and HSA; 401(k) with a 4% company match; and education assistance.

The Details

·       Location: On site at our facility in Loveland, Colorado.

·       Travel: Up to 20%, mostly for trade shows, retailer road shows, and brand activations.

·       Physical requirements: Mix of desk work and event days on your feet; set up event displays and lift up to 25 lbs; exposure to peanuts, tree nuts, and other allergens.

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of this role.

How to Apply

Send your resume to Jobs@EatBobos.com with “Sales & Marketing Assistant” in the subject line. A cover letter is welcome but optional.

Applications are accepted on a rolling basis until the position is filled.

We want Bobo’s to reflect the communities we serve, and we welcome applicants of every background. Bobo’s Oat Bars is an Equal Opportunity Employer. The Company does not discriminate against employees or applicants for employment on the basis of race, color, religion, sex (including pregnancy), age, national origin, ancestry, citizenship status, sexual orientation, gender identity or expression, transgender status, marital status, familial status, disability, genetic information, protected veteran/military status, or any other characteristic protected by applicable federal, state or local law.